American Open Bronze Medalist • Catalyst Athletics Weightlifter • Level 2 CrossFit Coach • USAW L2 Coach • Precision Nutrition Coach • Master of Art in Teaching
Achieve goals, Kick Ass and Thrive at Life.
It all started when I drew a simple illustration of Santa pushing the sled to send out as a holiday card to friends and family. I wanted to send something meaningful, memorable that reflected upon my fitness, CrossFit and weightlifting passion (as well as fundraise for my first trip to the American Opens in 2013).
From there, I started an Etsy shop and made thousands of sales while freelancing and designing for gyms, coaches and nutrition companies.
I'm definitely not an "office job sit on my butt" type of gal though.
I love being on my feet and coaching others. I went to grad school for a Master in Teaching, and while I don't currently instruct high school design anymore, I carry over my passion for teaching to everyone else I meet with...in the world of health and fitness.
Weightlifting Coaching, CrossFit Training & Programming
Since I started CrossFit in 2011, the training methodology and functional approach to fitness has become an integral part of my life - however, I aspire to help bring it to other's lives as well in order to help them feel empowered, strong and healthy.
From completing half and full ironman triathlons, almost qualifying for the Boston Marathon, being 1 spot away from making the North Eastern CrossFit Regionals in 2016 (and getting Fittest in Rhode Island in 2015) and breaking several state records for weightlifting, I've been around the lake and back with athletic experience.
Though, when it comes to coaching...I believe it's more than just "being a great athlete."
As a coach, my job is to listen to you. To be your guide and help ask you the important questions so you can make the right decisions.
As a coach, I am not interested in "telling you exactly what to do" - but rather I aspire to help you find your motivation, find belief in your own strength and ability, and discover that you have the power to do anything you want to do.
When I coach (in person or remotely) or program, I ensure safety above all things and I provide a clear explanation of the movement (and why it's beneficial). I consider all of the variables - what your schedule is, what your lifestyle is like, what you have to work with (and what you are willing to work around) to tailor instruction and movements to your needs.
Branding Identity, Marketing, Visual Design & More
One of the most common remarks I get from most of the clients I've designed for is,
"Wow, you captured exactly what I was looking for!"
I listen. I hear what you're needing (or assess and figure out what you're needing if you're not sure yourself!) and create things that are helpful and beautiful. My clients are all people who want to inspire and help others become empowered.
While I specialize in working with gym owners, weightlifting coaches, fitness instructors and nutrition coaches, I'm pretty versatile and have done a wide range of projects.
I've revamped hundreds of business cards working as a designer at moo.com.
I've worked on a marketing team for a local farm & pet retail co-op designing store signage and displays, collateral, sales tabs and print ads.
I've self-started and created an Etsy shop with tens-of-thousands of dollars in sales for fitness journals, CrossFit greeting cards and printable planners.
I've mocked up landing pages and created a handful of WordPress, Squarespace and Shopify websites...and can help you set up a basic one too!
The way you present yourself in terms of design and branding sets a memorable first impression that will stick with clients way beyond their initial contact with you.
Let's create something together that makes amazing impressions and speaks "I'm a professional and worthy of your business".
Contact me today to inquire about remote weightlifting coaching or to get started on that design you've been needing to get done!
Thank you for taking the time to visit my site, and I hope you will find at least one thing here that resonates with you!